Facebook Live Marketing

In the growing age of technology, social media has become a powerful force in determining the visibility and growth of one’s business.  Less than a decade ago, an effective and professional website was all that was necessary to generate user traffic. However, nowadays clients want to interact more personally and more directly with businesses, making once personal social media outlets a professional resource. With the introduction of new social media tools such as Facebook Live, clients feel that their personalized experience with businesses is elevated beyond liking, sharing and commenting.  Live streaming makes people feel as if they are right there with you.  We spoke with Parking Lot Striping Kansas City about how they are using Facebook Live for some of their marketing efforts.  How can you utilize Facebook Live for effective social media marketing to generate more traffic to your business? Keep reading to find out.